Home Builder Websites & Landing Pages

Custom Websites & Project Pages

Give yourself a greater chance of appearing in relevant searches and getting more out of your paid advertising traffic.

Our homebuilder websites and project pages showcase listings, highlight benefits, follow best practices and are geared toward lead generation and conversion.

Three overlapping webpages. A real estate project page with a green top border in front of a webpage with an image and yellow top border the other has blueprints with a red top border.

A Complete System from Lead to Sold

An effective website and project pages are part of a lead generation system, pushing your organic and paid search traffic closer to conversion.

Every website and project page we design, develop and launch presents new construction developments most appealingly with marketing elements that capture data and turn qualified traffic into hot leads.

Four graphics of cards featuring people lined up one after the other. Three are yellow but the one at front is green and has a sold sticker on it.

Get More From Your Paid Ads

Google knows that users that land on a mediocre or confusing website will go somewhere else within seconds.

Optimized, strategic and professional-looking websites and project pages that are linked to campaigns allow your ads to appear more often or higher in searches. These digital marketing elements will skyrocket the odds of compelling a potential lead to perform a certain action on your site (book a meeting, submit a form, subscribe to a newsletter, etc.).

An image of a house with two of its ads, one text-based and another with an image and copy pointing to it. The ads have green checkmarks in the top right corner.

Build Your Brand

Websites and project pages can generate leads and close deals but are also a home builder's publicist, digital storefront and strongest marketing tool.

Competition in new construction is fierce. Potential leads need well-designed and intuitive websites and project pages with informative and up-to-date content to take the next step and set up a meeting or make a decision.

A collage with an image of a house, a button to

What You Can Expect

Two people with arms crossed on a yellow background with graphics to make a call, send an email and to chat above them.

Dedicated Account Management & Support

Partner with paid advertising, account management and marketing experts to create an optimized system.

A collage in a flower pattern with people's faces in each circle. An ad to search Austin homes is below them.

A Robust Lead Generation System

Our websites and project pages fit into a comprehensive lead generation system that produces results.

Maximum Your Google Presence

Benefit from websites and project pages that will rank for relevant keywords and drive traffic.

Capture Insights & Lead Data

Each website and project page is engineered to capture important insights and data of potential leads.

Three pics of people who are "New Leads" on a yellow circle background with yellow plus signs next to them.

Make Your Presence Known to Google

Effective websites and project pages for builders are a necessity if your goal is to fill your pipeline with leads and keep your sales team busy.

Website and project pages give you the chance to rank on Google, connect with interested buyers looking for new construction, drive traffic, showcase your listing and communicate your credibility to potential leads. Partnering with Agent Launch will deliver optimized websites and conversion-ready project pages that will deliver results.

John Garuti

“I have been working with Agent Launch for about one year now and have been very happy with my ROI. We started with a landing page focused on my niche and service area and that one page with ppc has generated an additional 16 deals that I would not have earned without Agent Launch.”

Kerry Davies

“I can't say enough good things about the Agent Launch program. I've had more seller leads since they started to manage my Google Ad campaigns than with any other lead provider I've had in the past.”

Matt Mroz

“Eric and his team are incredible. They offer a fully developed lead generation system and support structure for quickly getting your business established in the local market. Not to mention the ongoing education and support, Agent Launch is second to none.”

See All Reviews

FAQ: Google Ads

Does a home builder need a website?

Every home builder needs a website without exception. An effective website with a thoughtful user experience and compelling, relevant content will brand your home builder business, build trust with your audience, showcase your new construction developments and projects to potential leads and help improve your Google presence.

What makes a good website for home builders?

Every website for home builders should be easy to navigate, fast, secure, optimized for search engines, logically structured, accessible and have a lead capture form, contact information and relevant, up-to-date content.

What is a project page for home builders?

A project page features a new construction development highlighting its location, benefits, features, finishes, exclusive offers and a call-to-action form to book a call or capture lead data.

How many project pages should a home builder have?

A home builder should have a project page for every new construction project. These pages can link to your primary website's general project/developments listing.

How do I get a website or project page to rank on Google?

By following the guidelines provided by Google, a process called search engine optimization (SEO), you can improve the performance of webpages, which can help increase their ranking on relevant Google searches.

Websites & Project Pages for Builders