SEO For Home Builders

Your Potential Leads Use Google

The websites, project pages and landing pages by Agent Launch are optimized to give them the best chance to rank on Google searches related to new construction, targeting qualified buyers.

We follow Google's best practices for search engine optimization (SEO) and by doing so, we ensure every webpage we publish has strong odds of ranking even for competitive keywords. The more searches you rank for or the higher you rank, the more traffic you will drive to your website and project pages.

A Perfect Partner for PPC

Your pay-per-click ads let you own the top portion of a Google search but pairing it with SEO lets you own the entire top half of a search engine results page.

Potential real estate leads trust the organic portion of a Google search. They know that Google has selected these web pages because they're relevant and trustworthy. This is where you want to be and we do everything in our power to get you there by creating optimized web properties for your home builder business.

High-Quality Traffic on Your Doorstep

Our high-performance web pages target new construction audiences looking for developments like yours via Google's organic search.

We create the websites, project pages and landing pages that get noticed by Google. Appearing in these searches drives a high volume of quality traffic to your doorstep. These are the leads that were looking for you and an investment in SEO means they don't find your competitor.

All Hands on Deck, All the Time

Digital marketing efforts, like SEO, require strategy, effort and know-how. Home builders can no longer take a "build it and they will come" approach.

Agent Launch gives you access to a comprehensive team of passionate experts: designers, developers and digital marketers who work together to ensure that organic search is a powerful part of your online lead generation system.

What You Can Expect

Optimized Pages Google Will Recognize

Expertly crafted web properties that reflect everything Google requires to rank it in searches that matter to you.

Omni-present Advertising Approach

SEO for home builders is proven to generate real estate leads as part of a larger digital marketing strategy.

Meet Leads With Intent

Potential leads searching Google for new construction projects are far down the funnel and have the intent to buy.

Partner with Passionate Experts

Get access to SEO and digital marketing experts to create and execute online strategies that deliver results.

Own Your Google Searches

SEO is a key component of generating high-quality leads looking for new construction projects through Google's organic search.

Our SEO strategies help you rank on relevant Google searches, improve the performance of your paid advertising campaigns and ultimately, drive more leads to your website, landing pages and project pages.

John Garuti

“I have been working with Agent Launch for about one year now and have been very happy with my ROI. We started with a landing page focused on my niche and service area and that one page with ppc has generated an additional 16 deals that I would not have earned without Agent Launch.”

Kerry Davies

“I can't say enough good things about the Agent Launch program. I've had more seller leads since they started to manage my Google Ad campaigns than with any other lead provider I've had in the past.”

Matt Mroz

“Eric and his team are incredible. They offer a fully developed lead generation system and support structure for quickly getting your business established in the local market. Not to mention the ongoing education and support, Agent Launch is second to none.”

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FAQ: SEO for Home Builders

What is SEO for home builders?

Search Engine Optimization (SEO) is the process for home builders to optimize a website's technical aspects, content and link building to make pages more likely to be found and ranked by Google.

Does SEO work for home builders?

SEO for home builders is vital. The SEO process improves the performance of web pages, helping them rank for relevant search terms. Web pages that are not optimized will drive very little traffic and generate only a small number of real estate leads, if any.

How can I increase SEO on Google?

There are many ways to improve your website's SEO. A few tactics are to use descriptive URLs, include alt text and metadata for every page, include the appropriate amount of relevant keywords, ensure a page matches a user's search intent and create a logical and intuitive user experience.

Should you pay someone for SEO?

If you don't understand how search engines work, stay current on Google's SEO policies and updates and are an expert in web design, development and content creation then you should work with a professional team specializing in SEO for home builders.